Tag Archives: color

Contrast

25 May

When placing elements on a slide it is important to think about what elements you want the audience to notice first, second and so on. One way to achieve this is to add contrast to the elements to really emphasize your message or you point so your audience can immediately get it.

Many times we create contrast unintentionally and according to the law of informative change, people expect changes in properties to carry information. This basically means that any stylistic difference between two elements carry some sort of information. So unintentional contrast can confuse or contradict the intended message. Any stylistic choice has the potential to suggest importance, urgency and value. So it is important to have a purpose for any and all stylistic changes/choices you make in your slides.

Below are several examples of how one can create contrast between elements on a slide. Choosing which one to use depends on your message and what you are trying to emphasize.

Contrast - No contrast
No Contrast

Contrast - Contrast in Size
Contrast in Size

Contrast - Contrast in Shape
Contrast in Shape

Contrast - Contrast in Proximity
Contrast in Proximity

Contrast - Contrast in Shade
Contrast in Shade (value)

Contrast - Contrast in Color
Contrast in Color

Contrast - Contrast in Orientation
Contrast in Orientation

Sources: Slideology, Presentation Zen Design

How to change color of hyperlink in Microsoft PowerPoint 2010

11 Mar

A quick look at how to change the color of hyperlinks in Microsoft PowerPoint 2010 as this is a little bit unusual and can probably be a little frustrating at times.