Writing a paragraph of text, also know as typesetting a block of text, can bring some challenges. One such challenge is what is called a widow. This is a single word by itself at the end of the paragraph. This is something that should be avoided. Another challenge is with what is know as the rag. This is the shape the text makes on the non-aligned side. So if the text is left-aligned the rag is on the right. We should always look at the rag and make sure it doesn’t create a distracting shape.
Below is a “Before” showing a quote typeset with a widow word and the words “past” and “the” perhaps sticking a little bit far out. The “After” with the same quote is typeset much better.