When designing a slide it is necessary to choose how many fonts or typefaces to use. The answer to the question of how many different typefaces to use in one SlideShow is typically one or two. There might be times when you need to use more, but there has to be a good reason for doing so.
Many typefaces comes with many different sizes and weights (bold, light, black etc. ). They can also be italics or condensed. This gives you a large amount of variations within one typeface. You can easily create hierarchy within your text by choosing different combinations of weights and sizes etc. and you do not need to use many different typefaces. By using fewer typefaces it is easier to create harmony within your slides and in your presentation.
Below is a “Before” that uses 3 different typefaces and the design is kind of messy. In the “After” only one typeface is used so we have nice harmony and by using different weights and sizes we can create a nice hierarchy to focus the viewer on the important parts of the message.
Did you know that you can save one or more slides as images in Microsoft PowerPoint 2010. It is actually pretty easy.
You can either save all slides as images at the same time or do one slide at a time. Let us start by looking at how to save all slides at the same time.
1. Open the SlideShow you want to save as images
2. Go to the “File” tab (backstage) and click on “Save As”
3. A Save As dialog box will show up. Browse to the folder where you want the images to be saved. At the bottom click on the drop-down menu “Save As Type:”.
4. Scroll down to the type of image format you would like
GIF (Graphics Interchange Format)
JPEG (File Interchange Format)
PNG (Portable Network Graphics Format)
TIFF (Tag Image File Format)
BMP (Device Independent Bitmap)
WMF (Windows MetaFile)
EMF (Enhanced Windows MetaFile)
5. Choose “File name” and click “Save”
6. A new dialog shows up asking with 3 buttons: “Every Slide”, “Current Slide Only” or “Cancel”. Since we are saving all slides in the SlideShow as images we choose “Every Slide”
7. A confirmation message shows up telling us that all our slides have been saved as a separate image. Click “OK”.
If we go to the folder shown in the confirmation message, the same one we choose in step 3, we will see a new folder with the “File name” we provided in step 5. Inside this folder will be one image file for each slide in our presentation.
If you only wanted to save one of your slides as an image just choose “Current Slide Only” in step 6. You will then have the opportunity to name the file something of your choosing. This as opposed to when saving all slides the names of the files will be “SlideX” where X is the slide number.
This is a really neat feature if you want to post an image of a slide or a whole SlideShow on your blog or online. It can also be used if you make a nice drawing or diagram in PowerPoint that you want to use in a page layout software for a brochure or magazine. There are probably many more times when saving your slides as image files can be useful. How do you use this feature?
Many presentations have the company logo on every slide and you may think it is a good branding strategy to show your audience the logo all the time to be certain it is etched into their minds. That sounds good; who wouldn’t want to build brand recognition, right?
No. Do NOT put your logo on every slide!
The problem is a logo on every slide is distracting; it detracts attention away from you (the presenter) and your message. If you truly connect with your audience and deliver a great presentation with excellent visual aids, you will likely strengthen your brand far more than with your logo on every slide. People are sure to remember someone who made an impact. Just place your logo on the first and last slide; that way the audience knows who you are from the start, and they get a quick reminder after your excellent performance.
Another reason you shouldn’t put your logo on every slide is it takes up valuable slide real estate – space that you could be using to enhance your message and emphasize your point.
Below is a simple “Before” and “After” showing a slide with a logo and the same one without.
Kerning is a term used in typography and refers to the spacing between letters. It is different from tracking in that tracking adjusts the space between letters evenly while kerning adjusts the space based on character pairs. In a well-kerned font the space between characters is the same or has similar area.
Sometimes when we make text really big or use certain fonts the kerning will be off and there will be too much (or too little) space between certain characters. Typical character pairs are V & A or W & A but it can be off on others as well.
When bad kerning happens in our text we must adjust it to bring back good balance in the text and increase legibility. Below is an example with a Before and After showing the original text with no adjustment and then the text with adjustments. In this example the kerning issues are on the number 100,000, particularly noticeable between the 1 and the first 0. The space appears much bigger than between the rest of the characters. I also adjusted a bit between the second 0 and the comma. The after shows a much more balanced 100,000. So remember to check your kerning and adjust if necessary.
When sharing a presentation with other people you may experience them calling you up saying that things are not aligned and look funny. This could be the result of you using a font in the presentation they don’t have on their computers. PowerPoint then substitutes your font with one on their system. To avoid this, it is possible to embed the fonts you use in the presentation. That’s what we are looking at today.
The place to find the settings for embedding fonts is in the PowerPoint backstage (the file tab), under “options” on the left side.
After clicking on options a new window opens up, the PowerPoint Options dialog. Click on “Save” on the left side and at the bottom of the window are the settings available for embedding fonts.
Click the little checkbox next to “Embed fonts in the file”. There are two options; one for embedding only the characters used in the presentation and one for embedding all characters in the alphabet. By choosing the first option it will help to keep the file size down. This can be a good option if the people you are sending the presentation to are not going to edit it. If you are sharing the presentation with someone for them to make edits, then you are probably better off choosing to embed all characters.
And that’s how you embed fonts in your presentation.
This is really just a quick reminder to always align things in a structured way and not place items/objects randomly on your slides. In this example we have a larger main heading and a smaller sub-heading. In the Before and After below it makes sense to align both headings on the left edge. I also adjusted the character spacing on the main heading so that the two headings also aligns on the right edge. This creates an invisible square and both headings appear together like a unit. It creates better unity and harmony on the slide.
I used drawing guides to help me with the alignment of the text. There are also alignment tools in PowerPoint you can use.
The main point is, don’t place objects randomly. Place them with purpose and use alignments to help you do that.
Sections are a new feature of Microsoft PowerPoint 2010 and can help to organize slides, especially for presentations with a large amount of slides. Take a look at the screencast below to learn how to use sections in PowerPoint 2010.
When speaking or presenting in front of an audience it is always challenging to connect with them. Connecting with you audience is difficult. One way that can help is to actively use eye contact.
What does that mean?
Eye contact is a powerful tool for communicating, non-verbally. It can help make your presentation direct, personal and conversational. Direct because it feels like you are speaking directly to the audience. Personal because it feels like you are speaking directly to the person you are looking at, tailoring your message directly to that person. Conversational because of the closeness between you and your audience. It feels just like you are one of them having a conversation.
If you don’t look at your audience you will break the communication bond. Each person, no matter how big the audience, wants to feel important.
So whenever you speak or present use your eyes actively by going around the room and look each person in the audience in the eyes. Hold the person’s eyes long enough to establish a bond, maybe 5-10 seconds or the time it takes to finish a sentence. But don’t hold it so long that it becomes uncomfortable and you appear to be staring at the person.
If you are presenting for a large audience, pick one or two individuals in each section of the room and make eye contact with them. Each person in that section will get the impression you are talking directly at them.